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Sewn in Vermont since 1933

Soft toys edged with looped satin tags

We sew soft toys with smooth satin loops around their seams and borders. Browse our five shelves of blankets, crinkles, rattles, and stuffed characters.

Meet the loveys Find the right one

123 soft things

55 named characters

4.8 average star rating

Most loved

The ones parents keep buying

Sorted by review count across the whole shelf, one per family.

Taggies Sherbet Lamb Lovey Toy

Sweet pastel textures meet smooth satin loops on a gentle 12-inch lamb lovey sewn for quiet lap time and nursery cuddles.

$25

The toybox

Five shelves, 123 soft things

One face, many jobs

Drax Dragon comes 7 ways

A blanket for the crib, a rattle for the hand, a clip-on for the stroller. The face stays the same.

The lovey shelf

Our blanket shelf holds 40 loveys and security squares, making it the largest collection in our workshop catalog.

Browse all 40

Ten seconds to a shortlist

Answer a few quick questions about daily routines to narrow our 123 toys down to a smaller list for your home.

Open the matcher

Just stitched

New to the toybox

So new the review pages are still blank.

New

The Princess Taggie

A cream blanket trimmed with folded satin loops, boxed under a lavender ribbon as a ready gift set.

$24.99 just arrived

123soft things on the shelves

55named characters to meet

35,744parent reviews across the range

1933the year Mary Meyer threaded the first needle

How we make things

Looped satin edges

Every toy we make carries folded satin ribbon tags sewn directly into the seams for little fingers to rub and hold.

Simple fabric care

Our plush fabrics and ribbons wash in cold water on gentle cycles so families can keep them clean through daily use.

Mary Meyer roots

Our workshop has been designing soft goods in Vermont since 1933, focusing on sturdy stitching and gentle textures.

How to choose without holding it first

  1. 1Pick a shelf
    Sort through blankets, rattles, crinkle squares, soft books, or classic plush toys.
  2. 2Choose a character
    Find Drax Dragon or one of our fifty other character designs across the catalog.
  3. 3View at the shop
    Select your toy to see current stock, pricing, and delivery at the shop.
Sizes across the shelf, in inches
SizePiecesMostly lives inPrice
6"33Rattles & Teethersfrom $9.95
6.5"10Crinkle & Activity Toysfrom $10.99
8"3Stuffed Animalsfrom $15.95
9"6Crinkle & Activity Toysfrom $15.99
10"3Stuffed Animalsfrom $25.88
11"5Stuffed Animalsfrom $22.04
12"20Loveys & Security Blanketsfrom $18.95
13"16Loveys & Security Blanketsfrom $21.28
31"3Books, Mats & On-the-Gofrom $67
Taggies Crinkle Me Toy, Elephant

Worth a closer look

Taggies Crinkle Me Toy, Elephant

A friendly, big-eared elephant sits on a patterned fabric square ready for curious hands. We tucked paper crinkles and a squeaker inside the layers, framing the borders with our signature looped ribbons. A flexible top loop fastens easily to crib rails and stroller bars for outings.

$16.99 3,223 reviews

Full details

Keeping a lovey lovable

Do

  • Wash soft toys in cold water on a gentle machine cycle inside a mesh laundry bag.
  • Place toys flat on a clean towel or rack to dry thoroughly in an airy room.
  • Check the stitched seam lines and satin loops on a regular basis for normal wear.
  • Spot clean small surface marks with a damp washcloth and mild liquid soap.

Maybe don't

  • Do not place soft toys or satin tags into a hot clothes dryer or near heaters.
  • Do not use liquid chlorine bleach or harsh chemical spot removers on the plush.
  • Do not submerge toys with internal rattles or sound devices in standing water.
  • Do not iron the satin ribbon tags or plush fleece with a heated household iron.

Why tags, of all things

We started sewing Taggies after watching how babies reach for the silky labels on their blankets. Our workshop stitches smooth satin ribbon loops into every border and seam, giving each animal and blanket a mix of soft fleece and slick ribbon edges.

A short field guide to the Taggies shelf

The Taggies catalog contains 123 toys across 5 distinct shelves, backed by 35,744 customer reviews, across 55 named characters. Our workshop sews looped satin ribbon tags into every piece, from Drax Dragon to flat blankets, creating varied textures on every edge.

What each shelf holds
ShelfPiecesPriceIn a phrase
Loveys & Security Blankets40from $18.95little blankets with satin edges
Crinkle & Activity Toys30from $10.99crackle, squeak and rustle
Stuffed Animals21from $15.95plush pals in every size
Rattles & Teethers16from $9.95for the chewing months
Books, Mats & On-the-Go16from $14.39soft books and travel pals

Visitors can browse 40 loveys and security blankets, 30 crinkle and activity toys, 21 stuffed animals, 16 rattles and teethers, or 16 soft books, mats, and clip-on stroller pals. If you are new to the brand, our square blanket loveys show the classic combination of plush fabric and ribbon loops.

Characters you will meet more than once
CharacterAnimalOn the shelves
Drax Dragondragon7 pieces
Buttercup Cowcow6 pieces
Painted Ponypony5 pieces
Flora Fawnfawn5 pieces
Molasses Slothsloth5 pieces
Yellow Dunkin Duckduck5 pieces

Numbers from today's catalogue

  • 123 pieces across 5 shelves, priced $9.95 to $67.
  • 35,744 reviews counted, averaging 4.8 stars.
  • 55 named characters; Drax Dragon alone comes in 7 forms.
  • Sizes run from 5 to 31 inches.

Where to start

First baby in the family? Start with the loveys. Shopping for a stroller companion, try on-the-go. And if the shelf feels like a lot, the matcher narrows it to a handful.

Overheard

What parents tell the review pages

Three real notes about these exact toys, lightly trimmed.

Giving it a five beacuse it's such a cute tow and idea. My girl plays with it sometimes she loves the colorful taggies. I love that they have different skin tones.
Timothy K Lyons, about Baby Doll Huggable Plush Soft Toy with Sensory Tags
Really cute book. Story is super short but my daughter (8 months) loves to chew on the tags. Of course she somehow goes for the REAL tag rather than the fake tags but whatever. She seems happy with it.
Amanda, about Starry Night Teddy Soft Book
We now own two of these. It is our toddlers favorite lovey, it is so helpful to get her to fall back to sleep when she wakes in the night.
Carrie K, about Soothing Sensory Stuffed Animal Security Blanket

Tuck one into the diaper bag

When you find the right plush companion on our shelves, you can review details and complete your order at the shop.

Start with a lovey Or let us match you